To have constant new information added to your website Google will like this a lot. Every time they send out their crawlers to look at your site and see new things added, they know you are using your site to it's fullest potential. In addition, it is another form to get your information out there. For example, if you have content that is too big to put on your social media, than you can write a blog on your website and have a little blurb about and link to it on your social media page. This … Read more about Why should I have a blog?
It is also a great way to send people back to your website The biggest reason you would want to be on multiple social media platforms is to get your brand out there. Not everyone using the same social media. Some don't have a Twitter, but they have an Instagram and vice versa. You want to cover all of your bases. On the other hand, not all business need to use all the different social media platforms. Not all businesses need to use Instagram for example. … Read more about Why would I need to have multiple social media sites?
Simple, you just need to make time Set an alarm and give yourself one hour a day to write on your social media platform. A couple of hours a day will really help when it comes to writing on social media. This time could be used for planing what you want to put on your social media or to write out your post for that day. You can also schedule your post using Facebook. There is a fantastic tool that will let automatically publish your post later. When you write your post instead of clicking on … Read more about How do I find the time to write on social media?
I love to speak at local chambers and business groups. The embedded slide presentation above is one that I originally gave at an event called 'Caffeinated Conversations' sponsored by the Greenfield Area Chamber of Commerce, the New Palestine Area Chamber of Commerce and Hancock County Link on February 19, 2015 at 7:30 am. They invited me to come and share 20 tools that I use everyday in my small business.The tools below are a list of apps that I use everyday in my small business. I really do … Read more about 20 Business Tools That I Use For My Small Business Everyday
As a small business owner, you've heard all the social media jargon. It swirls around like a hurricane: "You must use Instagram! Google+ is the next biggest thing in social media! If you're not on Pintrest you're sunk!"....It's enough to make you want to dive for your umbrella and board up the windows.What to do? You're probably thinking what I'm thinking: "I could spend 50 hours a week maximizing social media!" (Hmmmm... let me think... that leaves me with 3 hours to actually serve my … Read more about What’s Your Point? [Don’t be Overwhelmed by the Social Media Storm]
If you're one of those normal small businesses like us then you are probably thinking what I'm thinking: "What?!!! It's the middle of October? Whatever happened to February and July?" Maybe you had big ambitions after Thanksgiving and Christmas 2013: "I'm going to start planning for Black Friday on January 2!" But alas, your grand plans foremail marketing, special coupons, and "tell your friends" campaignsquickly got buried underSchedule-C, the water bill, and 2,073 emailsWe … Read more about It’s Not Too Late to Start Your Holiday Marketing
This morning I was the “10 Minute Speaker” in my BNI chapter located in Greenfield, Indiana. A “10 Minute Speaker” is when you get the opportunity to speak for 10 minutes about a topic related to your business. For 10 minutes all eyes and ears were on me. For my 10 minutes I spoke about how to write a good blog article. I also shared how being committed to blogging for your small business is a key ingredient to attracting new customers as a part of your inbound marketing strategy. If you are … Read more about Anatomy of a Small Business Blog Post
Social media is a great way to promote your small business. Using social media products like window clings and stickers to promote your small business is even better. I know that a small business gets the whole social media thing when I walk into their' brick and mortar' and I see displayed on their main front door a decal that says "LIKE US On Facebook" or "Follow Us On Twitter" or a table tent that reads "Review Us On Google+."The folks over at www.followmesticker.com have some social … Read more about Social Media Stickers and Window Clings For Your Small Business